[Originally published 3/23/2010 on Skratchdisc]
Two more masterly remastered and expanded reissues from MADNESS, and once again, their new parent label Salvo does a fantastic job. Absolutely and 7 were the sophomore and junior (third) efforts from Camden Town’s Nutty Boys, and instead of proving the rule that the second outing is usually nowhere near as good as the first, they disproved it by a landslide. (Quite possibly the worst mixed metaphor I’ve ever committed to paper… Oops, there I go again!)
Absolutely, released in late 1980, featured the singles “Baggy Trousers,” “Embarrassment” (one of my top Madness tunes) and “The Return of the Los Palmas 7,” and continued the band’s chart reign. Bubbly, fun melodies were still to the fore, but beginning to get noticed was the melancholy subject matter. Sure, they didn’t say directly that the girl got knocked up and made her family look bad in “Embarrassment,” but that’s clearly the story. “In the Rain,” a different recording than the one that appeared prior as a B-side (though both are here), also isn’t exactly chipper. Whatever—Madness still had it goin’ on.
In 1981 they released 7, their third longplayer and another successful outing. More big singles here, including “Cardiac Arrest” and “Shut Up” (a lot like “Embarrassment” and another Marsh-certified goodie), kept Madness in the NME and other papers, and paved the way for eventual US success (“Our House” from the following album). They hadn’t changed the formula yet, and since these two albums followed in such quick succession, nobody seemed to notice. Original label Stiff could barely keep up with these guys, nor could those of us over here who’d already discovered them despite little or no promotion from American label Sire.
Salvo’s treatment of the band’s catalog so far has been great… all the videos are on the corresponding CDs, bonus tracks are in abundance (Absolutely features seven bonus cuts plus a 21-song live show from London), the notes and photos of ephemera are also plentiful, and the mastering is superb. No qualms here at all! Can’t wait to hear and see what they do with The Rise and Fall.